Personalized Nutrition Market (Product - Dietary Supplements & Nutraceuticals, Functional Foods and Beverages, Sports Nutrigenomics, DNA Based Nutrition, and Others; Application - Standard Supplement, Disease-based, and Others; Form - Tablets, Capsule, Powder, Liquids, and Others; End User - Direct-to-consumers, Wellness and Fitness Centers, Hospitals & Clinics, Institutions, and Others): Global Industry Analysis, Trends, Size, Share and Forecasts to 2030

A recent report published by Infinium Global Research on personalized nutrition market provides in-depth analysis of segments and sub-segments in the global as well as regional personalized nutrition market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional personalized nutrition market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of global personalized nutrition market.

Market Insight:

The global personalized nutrition market was valued at USD 10.9 billion in 2022 and is expected to reach USD 30.16 billion in 2030, with a CAGR of 13.60% during the forecast period 2023-2030.

The personalized nutrition market is driven by advancements in technology and nutritional science. Technological innovations, including genetic testing, artificial intelligence, and data analytics, are driving the personalized nutrition market. These advancements enable the analysis of individual genetic profiles, dietary habits, and health data to provide tailored nutritional recommendations. This data-driven approach enhances the understanding of how specific nutrients and diets affect individuals, allowing for more precise and personalized dietary plans, thus boosting the demand for personalized nutrition products and services. Moreover, increasing health awareness and demand for individualized wellness solutions fuels the market expansion. Growing health consciousness among consumers is a significant driver in the personalized nutrition market. Individuals are seeking more proactive ways to manage their health, focusing on personalized wellness solutions. The demand for customized nutrition arises from the desire to address specific health needs, such as weight management, sports performance, and dietary requirements for chronic conditions.

This trend is bolstered by a shift in consumer preferences towards preventive healthcare, spurring the adoption of personalized nutrition as a means to achieve and maintain better health outcomes. The emphasis on tailored dietary approaches aligns with the broader movement toward individualized solutions in various aspects of health and wellness, thus propelling the personalized nutrition market forward. However, the high cost associated with personalized nutrition services and products often limits the accessibility of personalized nutrition to a broader consumer base, constraining market expansion. Nevertheless, the increasing trend towards personalized nutrition, driven by the growing demand for preventive and predictive healthcare presents significant opportunities for manufacturers operating in this market. As consumers become more health- conscious, they are looking for customized solutions that can address their specific nutritional needs based on their unique genetic makeup, health profile, and lifestyle factors. Manufacturers can tap into this trend by developing and offering personalized nutrition products that cater to the individual needs of their customers. They can leverage genetic testing and other advanced technologies to create customized supplements, functional foods, and beverages that provide optimal nutrition and health benefits for each individual. This approach can help differentiate their products in a highly competitive market and build customer loyalty.

Geographically, North America is expected to hold the largest market share in terms of revenue over the forecast period. Owing to several key factors that create a favourable environment for its growth. One primary reason is the region’s advanced healthcare infrastructure and technological innovation. North America possesses a well-established network of healthcare facilities, research institutions, and technological advancements, allowing for the development and integration of sophisticated personalized nutrition solutions. Moreover, the increased awareness and uptake of health and wellness trends in North America are expected to play a significant role in its projected period within the personalized nutrition market. The region’s population is increasingly health-conscious and is actively seeking personalized approaches to nutrition and wellness. This demand is further bolstered by a proactive consumer base that values customized health solutions, thereby driving the market’s expansion in the region. Additionally, the presence of numerous key players such as Herbalife International of America, Inc., Nutrigenomix, and others specializing in personalized nutrition solutions in North America amplifies its dominance in this market. These companies contribute to the market’s growth by introducing innovative products and services and leveraging technology for personalized nutrition, thus propelling North America as a leading force in the personalized nutrition sector. Moreover, the Asia Pacific region is emerging as the fastest-growing region in the personalized nutrition market, driven by a burgeoning population with increased disposable income seeking tailored health and wellness solutions. Changing dietary habits and a growing emphasis on healthier lifestyles are spurring a rising demand for personalized nutrition among health-conscious individuals. Additionally, the region benefits from advanced technology such as wearable devices, and the widespread accessibility of digital platforms such as online nutrition counseling platforms facilitating the adoption of data-driven solutions and boosting the market’s rapid expansion in Asia Pacific.

Report Scope of the Personalized Nutrition Market :

Segment Covered

The report on global personalized nutrition market covers segments such as product, application, form, and end user. On the basis of product, the sub-markets include dietary supplements & nutraceuticals, functional foods and beverages, sports nutrigenomics, and DNA based nutrition. On the basis of application, the sub-markets include standard supplement, and disease-based. On the basis of form, the sub-markets include tablets, capsule, powder, liquids, and others. On the basis of end user, the sub-markets include direct-to-consumers, wellness and fitness centers, hospitals & clinics, institutions, and others.

Companies Profiled:

The report provides profiles of the companies in the market such as Amway India Enterprises Pvt. Ltd., Herbalife International of America, Inc., Nutrigenomix, Balchem Corp., DSM, BASF SE, GNC Holdings, LLC, Nature's Sunshine Products, Inc., USANA Health Sciences, Inc., and Shaklee Corporation.

Report Highlights:

The report provides deep insights into demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of the personalized nutrition market. Moreover, the study highlights current market trends and provides forecasts from 2023-2030. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.