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A recent report published by Infinium Global Research on false hair (artificial hair) products market provides in-depth analysis of segments and sub-segments in the global as well as regional false hair (artificial hair) products market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional false hair (artificial hair) products market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of global false hair (artificial hair) products market. The global false hair (artificial hair) products market was valued at more than USD 6,000 million in 2022 and is expected to reach over USD 12,000 million in 2030, with a CAGR of above 6% during the forecast period 2023-2030.
Hair loss can cause individuals to experience complete or partial baldness due to various medical conditions and hormonal imbalances, resulting in a lack of confidence and self-esteem. As a consequence, there has been a significant increase in the demand for hair implants. These implants can be made from a combination of animal hair, human hair, synthetic fibers, virgin hair, or a blend of these materials, with the goal of altering the appearance of the hair. In the early 1990s, jute fibers were used to create synthetic hair for theatrical wigs. However, as fashion trends evolved, the raw material options for hair implants also expanded, providing more diverse options for customers seeking to improve their hair's look and feel.
The rising trend of using hair wigs and extensions among the millennial population has ample market growth. Additionally, the increasing influence of social media promoting the use of wigs and extensions, and celebrity endorsements are boosting the industry’s growth. The false hair product industry has skyrocketed thanks to high-power celebrities the likes of Cardi B, Katy Perry, and the Kardashians, who are making this false hair culture popular. These celebrities are flaunting their hair and making a cool, to wear a wig. These high-profile celebrities regularly parade just about every length and color of wig available, and social media influencers and millennials across the world imitate their looks. However, the high usage of false hair creates scalp-related problems over time which may hinder the growth of the market. Although, the growing cases of baldness may provide a lucrative opportunity for the growth of the market.
False hair products is segmented into North America, Europe, Asia Pacific, and the rest of the world. North America is expected to grow at a substantial rate due to the high adoption of hair wigs and extensions. False hair products are highly adopted in the region owing to the rise in the number of beauty salons. Moreover, the shifting trends of women consumers towards premium quality products. Further anticipated to propel the growth of the hair wigs and extension market in the region in the coming years. Asia Pacific region is expected to grab a larger share of the false hair products market during the forecast period. The increasing hair loss or damage issues among the population are driving market growth in the Asia Pacific region. Additionally, the increase in the working women population and growing expenses on grooming products also support to the false hair products market in the region during the forecast period.
The report on global false hair (artificial hair) products market covers segments such as product type, consumer group, and end user. On the basis of product type, the sub-markets include wigs, and extensions. On the basis of consumer group, the sub-markets include men, and women. On the basis of end user, the sub-markets include individual consumer, and commercial.
The report provides profiles of the companies in the market such as Aderans Co., Ltd., Donna Bella Hair, Indique Hair, Klix Hair Extensions, easihair pro, Vivica A. Fox Hair Collection, JON RENAU COLLECTION, Beauty & Hair Australia Pty Ltd, Evergreen Products Group Limited, and Gisela Mayer GmbH.
The report provides deep insights into demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of the false hair (artificial hair) products market. Moreover, the study highlights current market trends and provides forecasts from 2023-2030. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.
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