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A recent report published by Infinium Global Research on the microgreens market provides an in-depth analysis of segments and sub-segments in the global as well as regional microgreens market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional microgreens market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast, and dollar values of the global microgreens market. According to the report, the global microgreens market was nearly worth USD 1 billion in 2021 and is expected to reach over USD 1.5 billion by 2027, growing with a CAGR of 7.08% over the forecast period of 2021-2027.
Microgreens have gained increased popularity as food ingredients in recent years due to their high nutritional value. They are edible seedlings including vegetables and herbs, which have been used, primarily in the restaurant industry, to embellish cuisine. Moreover, vertical farming has succeeded to create hype about microgreens since its introduction. Growing health consciousness has led people to consume a diet full of nutrients, which further led to the adoption of indoor farming practices. An increasing number of studies show the health benefits of microgreens due to their high density of vitamins and nutrients. They are popular amongst health-conscious consumers. According to the United States Department of AgricultureTrusted Source (USDA), 100 grams (g) of kale microgreens provides only 29 calories.
Microgreens are ideal for people who are struggling with time and space for maintaining a garden but want to start eating naturally and healthy. Its production is becoming increasingly popular amongst small-scale and urban farmers. They usually require a limited upfront investment, use little resources and space, enjoy quick turnover, can be grown year-round using a variety of methods, and are generally very profitable. Because microgreens are harvested between one to two weeks after seed germination, production volume can be adjusted quickly to meet demand and prevent waste. On the brighter side, the COVID outbreak created a growing interest, in microgreens. The growth is because people are more inclined to cook and in general more alarmed to take care of their health and immunity. During the pandemics, healthy eating and an overall healthy lifestyle are now even more trending. The nutritional benefits, of microgreens, are diverse in flavors, textures, and colors. Additionally, the growing adoption of indoor farming is driving the growth of the microgreens market. Microgreens are ideally part of the global movement towards controlled environmental agriculture (CEA). This movement is driven by shrinking arable land, population growth, and the need for ensuring food security. One major limitation to the growth of the microgreen market is the rapid quality deterioration that occurs soon after harvest, which keeps prices high. Moreover, the growing awareness regarding high-tech farming methods will provide a significant growth opportunity for the microgreens market.
North America dominates in the global microgreens market. The growing popularity and adoption of indoor and vertical farming practices are helping US growers to produce microgreens on a large scale. Furthermore, the retailer and grocer in the U.S., and known for its low-price business strategy due to which microgreens could become more easily accessible and affordable, in turn, encouraging more Americans to include them in their diets. Moreover, the European markets are also expected to witness substantial demand for microgreens in the coming years due to the growing number of health-conscious vegetarian consumers in countries such as Germany, France, Italy, and the UK.
The report on global microgreens market covers segments such as type, farming, and distribution channel. On the basis of type, the sub-markets include broccoli, cabbage, cauliflower, peas, basil, and others. On the basis of farming, the sub-markets include indoor farming, commercial greenhouses, vertical farming, and others. On the basis of distribution channel, the sub-markets include hypermarkets/supermarkets, restaurants, and other distribution channels.
The report provides profiles of the companies in the market such as AeroFarms LLC, Living Earth Farm, Goodleaf Farms, Farm Box Greens, Chef's Garden Inc., Jiangsu Skyplant Greenhouse Technology Co. Ltd, Metro Microgreens, Greenbelt Microgreens, Madar Farms, and Shanghai Dehuan Industry Co. Ltd.
The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of the microgreens market. Moreover, the study highlights current market trends and provides forecast from 2021-2027. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.
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