A recent report published by Infinium Global Research on poly vinyl pyrrolidone market provides in-depth analysis of segments and sub-segments in the global as well as regional poly vinyl pyrrolidone market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional poly vinyl pyrrolidone market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of global poly vinyl pyrrolidone market. According to the report, the global poly vinyl pyrrolidone market is projected to grow at a CAGR of 8.4% over the forecast period of 2019-2025.
Poly Vinyl Pyrrolidone (PVP) is witnessing high demand across several end-use industries. They are available commercially in various grades, ranging from low to high molecular weight. These polymers find application across various industries including pharmaceutical, construction, food & beverage, cosmetics and several others owing to its special binding properties.
The rising requirement for high-performance water-soluble polymers has increased the demand for poly vinyl pyrrolidone in several end-use industries such as pharmaceutical, solvents, and cosmetics. It is used as an excipient and binder during the production of pharmaceuticals and cosmetics products. Poly vinyl pyrrolidone formulations are widely used in the pharmaceutical industry due to their ability to dissolve in both water and oil solvents. These factors are primarily driving the growth of the poly vinyl pyrrolidone market over the forecast period. The increasing demand for cosmetics owing to the growing beauty consciousness among the aging population and men is further augmenting the growth of the poly vinyl pyrrolidone market. The manufacturers are also focusing on the shifting trends among the consumers. Recently, Ashland Inc. has launched a new hair care product, Advantage Revive, following the dry shampoo trend. Advantage revive is a poly vinyl pyrrolidone (PVP) based polymer that provides shine and enhances luster matching the appearance of freshly washed hair while giving consumers next-day hair that looks as good as the first day. Additionally, poly vinyl pyrrolidone is used as a food additive and stabilizer in the food & beverage industry. Furthermore, the U.S. Food and Drug Administration approval is fueling the adoption of poly vinyl pyrrolidone in the food & beverage industry. However, the high costs associated with the high molecular weight poly vinyl pyrrolidone and the emergence of Carbopol(R) Style 2.0 polymer reduces the need for poly vinyl pyrrolidone in cosmetic applications are likely to affect the growth of the market. Moreover, increasing adoption of poly vinyl pyrrolidone in diverse applications creates favorable growth opportunities for the market players.
North America held the dominant share in the poly vinyl pyrrolidone market, however, Asia Pacific is anticipated to exhibit a substantial CAGR over the forecast period of 2019 to 2025. According to the production base, China and North America are the two largest regions. In 2018, more than 80% of the poly vinyl pyrrolidone was manufactured in these two regions. The large scale consumption of poly vinyl pyrrolidone as a key ingredient from several end-users such as cosmetic, pharmaceutical and industries boost the market growth in the North America region. Furthermore, the growth of the personal care industry and the presence of well-established cosmetic manufacturers in Europe also contributes to the growth of the poly vinyl pyrrolidone market in this region. Moreover, increasing industrialization, expanding pharmaceutical and cosmetic industry and growing food industry boosts the demand for poly vinyl pyrrolidone in the Asia Pacific markets.
The report on global poly vinyl pyrrolidone market covers segments such as grade, and application. On the basis of grade, the sub-markets include low molecular weight PVP, medium molecular weight PVP, high molecular weight PVP, crospovidone, and copovidone. On the basis of application, the sub-markets include pharmaceutical, solvents, adhesives, cosmetics, food & beverages, and other applications.
The report provides profiles of the companies in the market such as Ashland Global Specialty Chemicals Inc., BASF SE, JH Nanhang Life Sciences Co. Ltd., Boai NKY Pharmaceuticals Ltd, Hangzhou Sunflower Technology Development Co. Ltd., Star-Tech Specialty Products Co. Ltd., Glide Chem Private Limited, Dongying City Huaan Chemical Industry CO., LTD., and NACALAI TESQUE, INC.
The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of poly vinyl pyrrolidone market. Moreover, the study highlights current market trends and provides forecast from 2019-2025. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.
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