Global organic personal care, cosmetics products market at USD 16604.0 million in 2019, anticipated to expand at a CAGR of 7.25% over the forecast period.
Infinium Global Research Analysts
Global Organic Personal Care and Cosmetics Products Market: Consumer Behavior Analysis by Countries, Buying Pattern Analysis, Demographics, Trends Analysis, Survey Findings and Results, Leading Companies and their Market Strategies
-
Published : May, 2020
-
Rep Id : OPCPM1552020
-
No. of Pages : 185
Infinium Global Research and
Consulting Solutions has published a comprehensive research study based on a
survey conducted to analyze the buying patterns, consumer behavior, and impact
of pricing on buying decisions. The report also provides insights into the marketing
strategies and steps were taken by the companies to retain their market position in
the local as well as global market. The study also provides insights into the
factors affecting the buying decisions, consumer preferences, and the
demographic factors promoting the growth of the products of the global organic
personal care and cosmetics products market.
The global organic personal care
and cosmetics products market size was valued at USD 16604.0 million in 2019 and
is anticipated to expand at a CAGR of 7.25% in terms of value during the
forecast period. Nowadays, personal care and cosmetics producers are producing environment-friendly
natural cosmetics. There is a multitude of research into the use of new
environmentally friendly technological solutions as well. Consumers and
producers are becoming more open to the usage of natural cosmetics and they are
trying a variety of natural cosmetic resources and materials. Currently, the
trend of seeking and using natural materials and additives is on the rise. The
negative effects synthetic materials have on health and the environment were
made apparent is the main reason behind it. The marketing trends are also turning
towards natural solutions for cosmetics that have a relation to a healthy
lifestyle, and link cosmetic product usage to healthy eating habits.
Growing awareness regarding the
various benefits of organic personal care products over synthetic personal care
products is the primary growth factor for the organic personal care and
cosmetics products market. The use of plant extracts in personal care products
is highlighted by consumer demands that are increasingly concerned with buying
ecologically friendly products. The overwhelming array of synthetic and
potentially harmful ingredients used in personal care and cosmetic products are
the main reasons for freshly produced organic and natural personal care.
Consumers are constantly seeking eco-friendly, ethically labeled products that
are free from harsh chemicals and products which are bad for their health and
environment. This is a major factor for the growth of organic personal care and
cosmetics products market across the globe. These products are generally
transparent in their ingredients, and strive to include only ingredients found
in nature, created without the use of pesticides, chemicals, and are created
without the use of artificial ingredients or preservatives.
Figure 1. Global Organic Personal Care and Cosmetics Products Market by Country, 2018 (Revenue % Share)
Source: Infinium Global Research Analysis
The U.S. is the largest organic
personal care and cosmetics products consuming nation as it holds more than 70%
market share of North America organic personal care and cosmetics products
market and approximately 28% market share of the global market. In the United
States, organic personal care and cosmetics products have long been popular
owing to high health consciousness among customers. China is the second-largest
country for organic personal care and cosmetics products. China and Japan are
the largest consumers in the Asia-Pacific as well as the global market due to the
growing working women population that has contributed to the growing sales of
organic personal care and cosmetics products in these countries.
Figure 2. Source of Information about the Product
Source: Infinium Global Research Analysis
Infinium Global Research and
Consulting Solutions has published a comprehensive research study based on a
survey conducted to analyze the buying patterns, consumer behavior, and
consumer preferences. The above figure shows the source of information about
the products of organic personal care and cosmetics products. Television,
family, and friends are the major source of information for the consumer about
the products. There are several consumers who got information about the product
from the salespeople in the stores.
Among the regions, North America
dominates the global organic personal care and cosmetics products market. It
holds more than 40% market share of the global organic personal care and
cosmetics products market. The U.S. is the largest consumer of organic personal
care and cosmetics products as it holds approximately 28% market share of the
global organic personal care and cosmetics products market. Consumers perceive
the use of natural and organic ingredients in their personal care products as a
high standard of living as organic personal care products are relatively
expensive. American women are reported to look out for premium organic personal
care and cosmetics products.
Research Methodology
Primary Research
Our primary research involves extensive interviews and analysis of the
opinions provided by the primary respondents. The primary research starts with
identifying and approaching the primary respondents, the primary respondents
are approached through
·
Key Opinion Leaders associated with Infinium
Global Research
·
Internal and External subject matter experts
·
Professionals and participants from LinkedIn,
Hoovers, Factiva, and Bloggers
·
Our primary research respondents typically
include
·
Executives working with leading companies in the
market under review
·
Product/brand/marketing managers
·
CXO level executives
·
Regional/zonal/ country managers
·
Vice President level executives.
Methods of Primary Research
·
Computer-assisted telephone interview (CATI)
·
Computer-assisted personal interview (CAPI)
·
Computer-assisted web interview (CAWI)
·
Questionnaires/Surveys
Secondary Research
Secondary research involves
extensive exploring through the secondary sources of information available in
both the public domain and paid sources. At Infinium Global Research, each
research study is based on over 500 hours of secondary research accompanied by
primary research. The information obtained through the secondary sources is
validated through the crosscheck on various data sources. The secondary sources
of the data typically include
·
Company reports and
publications
·
Government/institutional
publications
·
Trade and associations’
journals
·
Databases such as WTO (World
Trade Organization), OECD (The Organization for Economic Co-operation and
Development), Hoovers, Factiva, and the World Bank, among others.
·
Websites and publications by
research agencies
