A recent report published by Infinium Global Research on the telecom analytics market provides an in-depth analysis of segments and sub-segments in the global as well as regional telecom analytics market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional telecom analytics market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of the global telecom analytics market. According to the report, the global telecom analytics market is projected to grow at a CAGR of 14.5% over the forecast period of 2019-2025.

Market Insight

Telecom analytics is specifically applied business intelligence software and it is packaged to satisfy the complex needs of telecommunication companies. It is aimed at reducing operational costs and maximizing profits by rising sales and reducing fraud by improving risk management. It gives valuable insights to get faster, better, and make data-driven decisions. Telecom analytics includes data mining, forecasting and optimization, text analytics, multidimensional analyses, and the use of predictive and descriptive modeling.

The increasing demand for streamlined and efficient revenue management drives the growth of the telecom analytics market. The growing network attacks and online data security threats led to a rise in demand for telecom analytics. Further, the rapid expansion of global IP traffic and the advancement of 5G stimulate the development telecom analytics market. Stringent rules and regulations for telecoms sector safety complement the growth of the telecom analytics market. Additionally, the surge in the proliferation of smart devices and the growing use of IP networks led to an increased number of communication frauds. Various attacks from any source and fraud in the telecom industry stimulate the demand for security such as telecom analytics. Telecom operators lose around $40 billion annually on fraud. Telecom frauds can be prevented by monitoring calls in real-time for suspicious traffic. The increasing number of mobile users globally is one of the factors contributing to the growth of the telecom analytics market. In 2019, mobile users amount to 4 billion unique users globally. In addition, the shift of the telecommunication industry to artificial intelligence promotes technological advancements. 5G and Artificial Intelligence allowed telecoms to enable user stories to run across all channels and all aspects of life. It empowers lower costs, rises in customer lifetime value, makes better decisions, and improve customer experience. On the flip side, lack of awareness about telecom analytics among telecom operators hinders the growth of the telecom analytics market. Moreover, the development of data analytics and the rising use of customer and network data analytics create numerous opportunities in the global telecom analytics market.

Geographically, the global telecom analytics market is divided into North America, Asia-Pacific, Europe, and the Rest of the World. North America is expected to have a major share in the global telecom analytics market. North America has the presence of the world’s largest cellular service providers. The rising technological development in various industries drives the growth of the telecom analytics market in North America. Asia-Pacific region is anticipated to grow in the global telecom analytics market with the fastest CAGR over the forecast period. The growing awareness about telecom analytics that stimulates standardization and leverage process tools and technology in the Asia-Pacific region contributing to the growth of the telecom analytics market in the Asia-Pacific region. Europe has a significant share in the global telecom analytics market owing to the growing adoption of big data analytics in the region.

Segment Covered

The report on global telecom analytics market covers segments such as component, application, and deployment mode. On the basis of component, the sub-markets include software, and services. On the basis of application, the sub-markets include sales and marketing management, customer management, risk and compliance management, network management, workforce management, and other applications. On the basis of deployment mode, the sub-markets include on-premise, and cloud.

Companies Profiled:

The report provides profiles of the companies in the market such as International Business Machine Corporation, SAP SE, Cisco Systems Inc., TIBCO Software, Inc., SAS Institute, Adobe Inc., Panorama Software, Alteryx, Sisense, Oracle Corporation, and Other companies.

Report Highlights:

The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of telecom analytics market. Moreover, the study highlights current market trends and provides forecast from 2019-2025. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.