A recent report published by Infinium Global Research on the sports analytics market provides an in-depth analysis of segments and sub-segments in the global as well as regional sports analytics market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional sports analytics market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of the global sports analytics market. According to the report, the global sports analytics market is projected to grow at a CAGR of 22.2% over the forecast period of 2019-2025.

Market Insight

Sports generate a huge amount of data that is used for tracking player information and gain a competitive advantage. Sports analytics offer an assessment of player fitness, team performance, social media, competitive analysis, and business analysis. It develops sophisticated structures for crunching numbers that predict prior results, opponent history, and win-loss records. Additionally, it determines the outcome of a future sporting event.

The growing development of social media and smartphones led to the expansion of the sports analytics market. Data generated from social media has changed the way many industries approach marketing. Online engagement has a major impact on the way fans interact with athletes and sporting organizations. The surge in investment in sports technology for data-driven decisions drive the growth of the sports analytics market. According to a survey by global technology leadership, more than 60 percent of major sports leagues invest 2 percent to 7 percent of their revenues on sports technology. Furthermore, the need for team performance improvement is one of the major contributors to the growth of the sports analytics market. In 2018, Agile Sports Analytics, LLC launched the Agile Sports Analytics application. The app defines the roles, events, processes, and tools that teams need to determine the player value and reach team goals. The app is helpful for teams to leverage the increase in spatial data. Advanced algorithms are used to analyze player performance. The development of the sports analytics market is attributed to the rising demand for tracking and monitoring data of players. In addition, the rise in the number of wearable devices in the sports industry contributes to the growth of the sports analytics market. Data generated in sports is used to gain insights into player performance and fitness variables such as acceleration, speed, and heartbeat. The growing use of analytical tools in sports stimulates the fantasy gaming industry. On the flip side, the lack of awareness about the advantages of sports analytics solutions hampers the growth of the sports analytics market. Moreover, the development of artificial intelligence creates numerous opportunities in the global sports analytics market.

Geographically, the global sports analytics market is divided into North America, Asia-Pacific, Europe, and the Rest of the World. North America is expected to hold a premium share in the global sports analytics market. The rising technological adoption and growing use of sports analytics solutions in North America led to the growth of the global sports analytics market in North America. Asia-Pacific region is anticipated to grow in the global sports analytics market with a healthy CAGR over the forecast period. The growth of the market in the Asia-Pacific region is attributed to the rising popularity of sports as a career. The rising competition among sportsmen across different sports and demand for analytical tools to understand the performance of players in countries like India and China complements the growth of the sports analytics market in Asia-Pacific. Europe has a significant share in the global sports analytics market owing to major football held in Europe and rising investments in fitness and performance analytics in the region.

Segment Covered

The report on global sports analytics market covers segments such as type, application, deployment mode, and component. On the basis of type, the sub-markets include individual sports, and team sports. On the basis of application, the sub-markets include performance analytics, player and team valuation, player fitness and safety, fan engagement, and broadcast management. On the basis of deployment mode, the sub-markets include on-premise, and cloud. On the basis of component, the sub-markets include solutions, and services.

Companies Profiled:

The report provides profiles of the companies in the market such as International Business Machine Corporation, Zebra Technologies Corporation, Catapult Sports, HCL Technologies Ltd., Exasol, DataArt, Qualitas Global Services LLP, Agile Sports Analytics, TruMedia Networks, Sportradar AG, and Other companies.

Report Highlights:

The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of sports analytics market. Moreover, the study highlights current market trends and provides forecast from 2019-2025. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.