A recent report published by Infinium Global Research on
electronic shelf label market provides an in-depth analysis of segments and
sub-segments in the global as well as regional electronic shelf label market.
The study also highlights the impact of drivers, restraints, and macro
indicators on the global and regional electronic shelf label market over the
short term as well as long term. The report is a comprehensive presentation of
trends, forecast and dollar values of the global electronic shelf label market. According
to the report, the global electronic shelf label market is projected to grow at
a CAGR of 20.1% over the forecast period of 2019-2025.
Electronic shelf label is used by retailers that display
product pricing on shelves. The product pricing is updated from a central
control server whenever the rice gets changed. The server uses a wireless
communication network to communicate with the electronic shelf label. The ESL
is attached to the front edge of a retail shelf. The product pricing and offers
related to the product are automatically updated and displayed.
The factors such as high accuracy, minimized labor cost, and
reduced risk of human error drive the growth of the electronic shelf label
market. The growing adoption of Near Field Communication (NFC) technology in
multiple devices such as smartphones and POS systems will augment the expansion
of the market. Further, trending automation in the retail industry stimulates
the growth of the market. The increasing demand for cost-efficient and less
time-consuming alternative to paper labels propels the growth of the electronic
shelf label market. The use of electronic shelf labels promotes operational
efficiency with real-time product positioning. Additionally, the electronic
shelf label enables flexibility to make immediate price changes. This system
has an E-link display or LCD that shows UPC and the price of the product. In
addition, the development of retail digitalization boosts the advancement in
the electronic shelf label market. The increasing adoption of electronic shelf
label by the retail stores such as supermarkets, hypermarkets, and retail
outlets fuel the growth of the market. On the flip side, high cost for
installation hinders the growth of the electronic shelf label market. Moreover,
technological development creates several opportunities in the global
electronic shelf label market.
Geographically, the global electronic shelf label market is
divided into North America, Asia-Pacific, Europe, and the Rest of the World.
Europe is expected to have a dominant share in the global electronic shelf
label market. The early adoption of electronic shelf labels in Europe led to
the growth of the electronic shelf label market in the region. Asia-Pacific
region is anticipated to grow in the global electronic shelf label market with
a healthy CAGR over the forecast period. The presence of retail giants and the
easy availability of processing machinery in the Asia-Pacific region stimulate
the growth of the electronic shelf label market in the Asia-Pacific region.
Additionally, the growth of full graphic e-paper display in Asia-Pacific
propels the market growth in the region. North America has lucrative growth
opportunities in the global electronic shelf label market. The presence of a
large number of retail stores and favorable government initiatives in North
America drive the growth of the market in the region.
The report on global electronic shelf label market covers
segments such as type, component, communication technology, and store type. On
the basis of type, the sub-markets include LCD ESL, segmented e-paper ESL, and
full-graphic e-paper ESL. On the basis of component, the sub-markets include
batteries, transceivers, microprocessors, displays, and other components. On
the basis of communication technology, the sub-markets include radio frequency,
near field communication, infrared, and other communication technologies. On
the basis of store type, the sub-markets include hypermarkets, non-food retail
stores, specialty stores, supermarkets, and other store types.
The report provides profiles of the companies in the market
such as Samsung Electro-Mechanics, E Ink Holdings Inc., Displaydata Ltd.,
Diebold Nixdorf, Teraoka Seiko Co., Ltd., NZ Electronic Shelf Labelling Ltd.,
SES-Imagotag, Pricer AB, Forbix Semicon India Pvt. Ltd., Advantech U.S., Inc.,
and Other companies.
The report provides deep insights into the demand forecasts,
market trends, and micro and macro indicators. In addition, this report
provides insights into the factors that are driving and restraining the growth
in this market. Moreover, The IGR-Growth Matrix analysis given in the report
brings an insight into the investment areas that existing or new market players
can consider. The report provides insights into the market using analytical
tools such as Porter's five forces analysis and DRO analysis of the electronic
shelf label market. Moreover, the study highlights current market trends and
provides forecast from 2019-2025. We also have highlighted future trends in the
market that will affect the demand during the forecast period. Moreover, the
competitive analysis given in each regional market brings an insight into the
market share of the leading players.