A recent report published by Infinium Global Research on the content
moderation solutions market provides an in-depth analysis of segments and
sub-segments in the global as well as regional content moderation solutions
market. The study also highlights the impact of drivers, restraints, and macro
indicators on the global and regional content moderation solutions market over
the short term as well as long term. The report is a comprehensive presentation
of trends, forecast, and dollar values of the global content moderation solutions
market. According to the report, the global content moderation solutions market
is projected to grow at a CAGR of 10.9% over the forecast period of 2020-2026.
Content moderation solutions play a vital role in protecting the
brand image of businesses online among the target audiences. Content generated
by users on social media such as YouTube, Twitter, facebook, and others
promotes the risk associated with the brand value. Content moderation solutions
assist organizations to portray positive and genuine content. Content
moderation solutions include video and image moderation, web content
moderation, chat moderation, and social media moderation.
The rising digital marketing and online business trends drive the
growth of the content moderation solutions market. Government support in
developing countries for the development of electronic infrastructure that
contains internet connectivity contributes to the growth of the market.
Further, the rising popularity of social media with the growing importance of
customer service channel promote the growth of content moderation solutions
market. The rise in instances of situation objectionable content on social
media led to market growth. Additionally, stringent community guidelines and
online business operations propel the expansion of the content moderation
Furthermore, various online media websites are exploring new
approaches to content moderation in need of protecting freedom of expression.
The rising focus on developing Artificial Intelligence and machine learning to
gain a contextual understanding of content moderation promotes the
effectiveness of solutions to the client. On the flip side, the failure of
Artificial Intelligence in the identification and moderation of content in
various aspects hampers the growth of the content moderation solutions market.
Moreover, rising retail and e-commerce industry with presence over the internet
create several opportunities in the global content moderation solutions market.
Geographically, the global content moderation solutions market is
divided into North America, Asia-Pacific, Europe, and the Rest of the World.
Asia-Pacific region is anticipated to have a prominent share in the global
content moderation solutions market. The rising digitization initiatives by the
government in Asia-Pacific and infrastructure development led to the growth of
the content moderation solutions market in the region. The surge in smartphone
and internet users in Asia-Pacific drives the market growth in the region.
North America has a significant CAGR in the global content moderation market over
the forecast period. The rapid pace of internet penetration in North America
propels the expansion of content moderation solutions market in North America.
Europe has fruitful growth opportunities in the global content moderation
solutions market. The growth of the market in Europe is attributed to the
robust digitization of businesses across the region.
The report on global content moderation solutions market covers
segments such as type, enterprise size, and application. On the basis of type,
the sub-markets include software, and services. On the basis of enterprise
size, the sub-markets include SMEs, and large enterprises. On the basis of
application, the sub-markets include healthcare and lifesciences, media &
entertainment, retail & e-commerce, packaging & labeling, automotive,
telecom, government, and other applications.
The report provides profiles of the companies in the market such
as IBM Corporation, Appen Limited, Microsoft Corporation, Alphabet Inc.,
Clarifai, Inc., LiveWorld Inc., WebFurther, LLC, Alegion, Accenture plc,
Basedo, and other companies.
The report provides deep insights into the demand forecasts,
market trends, and micro and macro indicators. In addition, this report
provides insights into the factors that are driving and restraining the growth
in this market. Moreover, The IGR-Growth Matrix analysis given in the report
brings an insight into the investment areas that existing or new market players
can consider. The report provides insights into the market using analytical
tools such as Porter's five forces analysis and DRO analysis of content
moderation solutions market. Moreover, the study highlights current market
trends and provides forecast from 2020-2026. We also have highlighted future
trends in the market that will affect the demand during the forecast period.
Moreover, the competitive analysis given in each regional market brings an
insight into the market share of the leading players.