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Adaptogens Market (Nature - Natural/organic, and Synthetic; Source - Ashwagandha, Ginseng, Astragalus, Turmeric, Cordyceps, and Others; Application - Food and Beverages, Pharmaceuticals, Animal Feed, and Cosmetics; Distribution Channel - Online, and Offline; ): Global Industry Analysis, Trends, Size, Share and Forecasts to 2028

  • Published : May, 2022

  • Rep Id : HC08779

  • Category : Healthcare & Medical Devices

  • Status : Published

A recent report published by Infinium Global Research on the adaptogens market provides an in-depth analysis of segments and sub-segments in the global as well as regional adaptogens market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional adaptogens market over the short term as well as long term. The report is a comprehensive presentation of trends, forecasts, and dollar values of the global adaptogens market. According to the report, the global adaptogens market is projected to grow at a CAGR of 7.5% over the forecast period of 2022-2028. The revenue of the adaptogens market in 2022 was around USD 10 billion which is expected to reach about USD 15 billion by 2028.


Market Insight

The non-toxic substances extracted from the plants allow the human body to adapt to different stressed situations. Certain herbs or mushrooms which have health benefits are known as adaptogens. They increase the human body's ability to resist the damaging effects of stress. Adaptogens promote normal physiological functioning of the human body and brain. With growing chronic stress cases in people due to raising globalization and on-the-go lifestyle, the demand for adaptogens is increasing. Holy basil is one of the very common adaptogens available in our surroundings which can be consumed with meals, while some of the other adaptogens can be used as supplements or brewed teas. Apart from this, some other common adaptogens include Ashwagandha, Rhodiola Rosea, Ginseng, Eleuthero, Schizandra, and Licorice.


Amidst the epidemic worldwide, which caused a huge panic among the people and people become more health-conscious. People were locked inside their houses, as there were restrictions imposed by the governments across the globe. This created a distressing situation all over the world. We may not be able to do anything about the cause but, perhaps, there is a way to deal with the effects by adapting to the stressors, not in a psychological way; rather by ingesting aptly named herbal medicines called adaptogens. This resulted in an increase in demand for adaptogens in the market, which in turn helped in the growth of the market. The coronavirus pandemic resulted in major stress issues in people, which has led people to become more involved in their quest for solutions that worked for them. Therefore, covid-19 had a positive impact on the adaptogens market, as it created a huge demand among consumers.


The increasing rate of stress in people due to changes in lifestyle is one of the key growth drivers of the global adaptogens market. As per the American Institute of stress, almost 73% of people are suffering from stress due to which their mental health is getting affected. and according to the Global organization of Stress, about 75% of the population is have experienced moderate to high levels of stress. Adaptogens show the potential to calm the brain and body, given the rising levels of stress. The augmented desire for healthy food products is another growth driver of the adaptogens market. The need for enhanced mental function is another key driver catalyzing the demand for adaptogens-based products. However, adaptogens are likely to pose a threat to CBD inundated products. Adaptogens are becoming popular as the go-to ingredients for wellness products, which is one of the key trends that is boosting the expansion of the global adaptogens market.


The segmentation of the herbal tea market on the basis of regions is North America, Europe, Asia Pacific, Middle East, and Africa. North America is expected to hold the largest market share in the forecasted period, owing to the increase in a number of stress-related issues. Asia-Pacific also holds a large amount of share of the global adaptogens market. The key reason for the growth in this market is mainly because adaptogens are widely used in ayurvedic medicine, which is practiced in India since the beginning of time, resulting in the growth of a substantial market in the subcontinent. Adaptogens are used in Asian countries since ancient times. Europe will also hold a decent share in the market in the coming years.

Adaptogens Market


Segment Covered

The report on the global adaptogens market covers segments such as nature, source, application, and distribution channel. On the basis of nature, the sub-markets include natural/organic, and synthetic. On the basis of source, the sub-markets include ashwagandha, ginseng, astragalus, turmeric, cordyceps, and others. On the basis of application, the sub-markets include food and beverages, pharmaceuticals, animal feed, and cosmetics. On the basis of distribution channels, the sub-markets include online and offline.


Companies Profiled:

The report provides profiles of the companies in the market such as REBBL, Nutra Industries Inc, Organic India, and Xian Yuensun Biological Technology Co. Ltd, MB-Holding GmbH & Co. KG, PLT Health Solutions, Inc., Xi’an Greena Biotech Co. Ltd., Amax NutraSource, Inc, NutraCap Labs, and Changsha Organic Herb Inc.


Report Highlights:

The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of the adaptogens market. Moreover, the study highlights current market trends and provides forecasts for 2022-2028. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.

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