A recent report published by
Infinium Global Research on the adaptogens market provides an in-depth analysis of
segments and sub-segments in the global as well as regional adaptogens market.
The study also highlights the impact of drivers, restraints, and macro
indicators on the global and regional adaptogens market over the short term as well
as long term. The report is a comprehensive presentation of trends, forecasts, and dollar values of the global adaptogens market. According to the report, the
global adaptogens market is projected to grow at a CAGR of 7.5% over the
forecast period of 2022-2028. The revenue of the adaptogens market in 2022 was around USD 10
billion which is expected to reach about USD 15 billion by 2028.
The non-toxic substances extracted
from the plants allow the human body to adapt to different stressed situations.
Certain herbs or mushrooms which have health benefits are known as adaptogens.
They increase the human body's ability to resist the damaging effects of
stress. Adaptogens promote normal physiological functioning of the human body
and brain. With growing chronic stress cases in people due to raising
globalization and on-the-go lifestyle, the demand for adaptogens is
increasing. Holy basil is one of the
very common adaptogens available in our surroundings which can be consumed with
meals, while some of the other adaptogens can be used as supplements or brewed
teas. Apart from this, some other common adaptogens include Ashwagandha,
Rhodiola Rosea, Ginseng, Eleuthero,
Schizandra, and Licorice.
Amidst the epidemic worldwide,
which caused a huge panic among the people and people become more
health-conscious. People were locked inside their houses, as there were
restrictions imposed by the governments across the globe. This created a
distressing situation all over the world. We may not be able to do anything
about the cause but, perhaps, there is a way to deal with the effects by
adapting to the stressors, not in a psychological way; rather by ingesting
aptly named herbal medicines called adaptogens. This resulted in an increase in
demand for adaptogens in the market, which in turn helped in the growth of the
market. The coronavirus pandemic resulted in major stress issues in people,
which has led people to become more involved in their quest for solutions that
worked for them. Therefore, covid-19 had a positive impact on the adaptogens
market, as it created a huge demand among consumers.
The increasing rate of stress in
people due to changes in lifestyle is one of the key growth drivers of the
global adaptogens market. As per the American Institute of stress, almost 73%
of people are suffering from stress due to which their mental health is getting
affected. and according to the Global organization of Stress, about 75% of the
population is have experienced moderate to high levels of stress. Adaptogens
show the potential to calm the brain and body, given the rising levels of
stress. The augmented desire for healthy food products is another growth driver
of the adaptogens market. The need for enhanced mental function is another key driver catalyzing the demand for
adaptogens-based products. However, adaptogens are likely to pose a threat to
CBD inundated products. Adaptogens are becoming popular as the go-to
ingredients for wellness products, which is one of the key trends that is
boosting the expansion of the global adaptogens market.
The segmentation of the herbal tea
market on the basis of regions is North America, Europe, Asia Pacific, Middle
East, and Africa. North America is expected to hold the largest market share in
the forecasted period, owing to the increase in a number of stress-related
issues. Asia-Pacific also holds a large amount of share of the global
adaptogens market. The key reason for the growth in this market is mainly
because adaptogens are widely used in ayurvedic medicine, which is practiced in
India since the beginning of time, resulting in the growth of a substantial
market in the subcontinent. Adaptogens are used in Asian countries since
ancient times. Europe will also hold a decent share in the market in the coming
The report on the global adaptogens
market covers segments such as nature, source, application, and distribution
channel. On the basis of nature, the sub-markets include natural/organic, and
synthetic. On the basis of source, the sub-markets include ashwagandha,
ginseng, astragalus, turmeric, cordyceps, and others. On the basis of
application, the sub-markets include food and beverages, pharmaceuticals,
animal feed, and cosmetics. On the basis of distribution channels, the
sub-markets include online and offline.
The report provides profiles of
the companies in the market such as REBBL, Nutra Industries Inc, Organic India, and Xian Yuensun Biological Technology Co. Ltd, MB-Holding GmbH & Co. KG, PLT
Health Solutions, Inc., Xi’an Greena Biotech Co. Ltd., Amax NutraSource, Inc,
NutraCap Labs, and Changsha Organic Herb Inc.
The report provides deep insights
into the demand forecasts, market trends, and micro and macro indicators. In
addition, this report provides insights into the factors that are driving and
restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis
given in the report brings an insight into the investment areas that existing
or new market players can consider. The report provides insights into the
market using analytical tools such as Porter's five forces analysis and DRO
analysis of the adaptogens market. Moreover, the study highlights current
market trends and provides forecasts for 2022-2028. We also have highlighted
future trends in the market that will affect the demand during the forecast
period. Moreover, the competitive analysis given in each regional market brings
an insight into the market share of the leading players.