A recent report published by Infinium Global Research on the ketogenic diet market provides an in-depth analysis of segments and sub-segments in the global as well as regional ketogenic diet market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional ketogenic diet market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of the global ketogenic diet market. According to the report, the global ketogenic diet market is projected to grow at a CAGR of 5.4% over the forecast period of 2019-2025.

Market Insight

The ketogenic diet is a high fat, low carbohydrate, and adequate protein diet. The diet encourages the body to burn fat rather than carbohydrates. The diet enables the body to increase the level of ketone bodies in the blood that the state is known as ketosis. In this state, the fat turns into ketones in the liver and supply energy for the brain. Keto diet food includes sources of saturated fat such as coconut oil, butter from cows, and source of proteins from nuts, seeds, eggs. In addition, non-starchy vegetables such as green beans, tomatoes are included in the ketogenic diet. A ketogenic diet helps to reduce around 4 Kg in 30 days. People are getting attracted to this diet as it offers rapid weight loss. The diet is exceptionally beneficial for people with diabetes, looking to control their sugar levels and lose weight. However, it might be unsafe to carry it for a longer time.

The rising number of obese people worldwide drives the growth of the ketogenic diet market. Obesity is a cause of different health problems such as diabetes, joint problems, and other issues. As per the World Health Organization, the worldwide prevalence of obesity has nearly tripled between 1975 and 2016. Due to the growing awareness among the population regarding the quick weight loss the diet offers, a large number of people are adopting the ketogenic diet for weight loss. As compared to other diet plans, the ketogenic diet rapidly reduces body fat as well as weight. Further, the growing number of health-conscious people stimulates the growth of the ketogenic diet market. It is extremely beneficial to improve insulin resistance. Ketogenic diet increases the body's efficacy to use fats as the primary energy source. It is beneficial for diabetics as it drops blood glucose levels. Additionally, the ketogenic diet is useful in lowering blood pressure, reducing the risk of heart-related diseases, and strokes. In addition, the ease of availability of keto-friendly products propels the growth of the ketogenic diet market. Food and beverage manufacturers are launching new calorie-free snack products with low carbohydrates owing to the increasing importance of ketogenic diet among consumers. The various health benefits associated with the ketogenic diet fuel the growth of the ketogenic diet market. On the other side, the ketogenic diet has side effects like muscle cramps, nausea, and others that hampers the growth of the ketogenic diet market. The ketogenic diet is not safe for patients with liver, kidney and other health problems. Moreover, various innovative new product launches in keto diet products create beneficial opportunities for the growth of ketogenic diet market

Geographically, North America is expected to hold a premium share in the global ketogenic diet market. The increasing number of obese people and high awareness about ketogenic diet among consumers in the US stimulate the growth of the North America ketogenic diet market. In addition to high awareness, ease in the availability of keto-diet friendly products in supermarkets and hypermarket and high-affordability of the consumers in the U.S. is favoring the growth of the market. Europe is anticipated to hold the second-largest share in the global ketogenic market. The increasing health awareness among the millennials and generation X consumers and rising consumer awareness about the benefits of a ketogenic diet due to rising social media penetration in countries such as the UK, Germany, and France contribute to the expansion of the market in Europe. Asia-Pacific is also expected to show notable progress over the forecast period due to rising urbanization, and increasing focus on a healthy lifestyle among the consumers in the Asian countries.

Segment Covered

The report on global ketogenic diet market covers segments such as product type, and distribution channel. On the basis of product type, the sub-markets include fruits and vegetables, beverages, nuts and seeds, poultry and eggs, meat, seafood, and other products. On the basis of distribution channel, the sub-markets include online channels, retailers, and supermarkets and hypermarkets.

Companies Profiled:

The report provides profiles of the companies in the market such as Ample Foods Inc., Danone S.A., Keto And Company, Ancient Nutrition, Abbott, Nestle S.A., Love Good Fats, Perfect Keto, Zenwise Health, Pruvit Ventures, Inc., and Other companies. Companies are focusing on mergers, acquisitions, and new product launches to increase their market share. For instance, in 2019, Abbott has launched ZonePerfect Keto Shakes and powders. ZonePerfect Keto is useful in fulfilling a keto lifestyle by offering ready to drink options.

Report Highlights:

The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of ketogenic diet market. Moreover, the study highlights current market trends and provides forecast from 2019-2025. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.