A recent report published by Infinium Global Research on digestive health drinks and food market provides in-depth analysis of segments and sub-segments in the global as well as regional digestive health drinks and food market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional digestive health drinks and food market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of global digestive health drinks and food market. According to the report, the global digestive health drinks and food market is projected to grow at a CAGR of 7.82% over the forecast period of 2021-2027.
Digestive health drinks and food market was valued at USD 10.93 billion in 2021 and expected to reach USD 17.17 billion in 2027, with a CAGR of 7.82% during the forecast period. Ingredients of digestive health drinks and food include vitamins, minerals, essential fatty acids, amino acids, and herbs. Digestive health drinks and food is useful to support the immune system, improve gut or cardiovascular health, help in weight management, or act as an adjuvant to counteract the aging processes. Nowadays, doctors often advise probiotics to conflict issues such as digestive problems, bowel irregularities, and weak immune systems. Lactic acid bacteria (LAB) and bifidobacteria are the most common types of microbes used at a commercial level in products and applications in the market.
The growing preference for healthy diets among consumers is the primary growth factor for the global digestive health drinks and food market. Digestive health drinks and food helps to protect against malnutrition and non-communicable diseases (NCDs), including such as diabetes, heart disease, stroke, and cancer. Growing demand for digestive health drinks and food from the older population and health benefits associated with digestive health drinks and food are driving the growth of the market. Furthermore, the use of dietary fiber foods to combat abdominal diseases is one of the primary factors propelling the growth of the digestive health food and drinks market. Digestive health drinks and foods are nutritive and are very helpful in treating gastrointestinal disorders, lowering cholesterol levels, reducing the risk of colon cancer, and aid in weight loss. Furthermore, the consumption of probiotics prevents the growth of harmful bacteria inside the digestive tract, leading to an improvement in nutrition absorption and bowel movements. However, the lower market penetration of digestive health drinks is restraining the market growth. The recent COVID-19 outbreak and the containment measures introduced by governments across the world have affected the food & beverage sector to a large extent. Consumer demand for digestive health drinks and food is increasing as customers look to support their immune health, boost overall wellness and reduce anxiety in the face of the COVID-19 pandemic. Since the beginning of March 2020, weekly digestive health drinks and food sales have experienced growth coupled with amplified social media interest.
Geographically, the global digestive health drinks and food market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific dominates the global digestive health drinks and food market as it holds near about 40% market share of the global market in 2019. The increasing health-conscious consumers in developing nations in this region are driving the growth of the market. Countries such as India and China have shown noteworthy growth in the retail sector, presenting major market opportunities for players to expand their customer base in the APAC region. North America is the second-largest market for digestive health drinks and food owing to high consumption in countries such as the U.S. and Canada. North America is the fastest-growing region for the global digestive health drinks and food market.
The report on global digestive health drinks and food market covers segments such as ingredients, and product type. On the basis of ingredients, the sub-markets include prebiotics, probiotics, and food enzymes. On the basis of product type, the sub-markets include dairy products, bakery and cereals, non-alcoholic beverages, and other products.
The report provides profiles of the companies in the market such as Co-operative Group Ltd., Danone S. A., Danisco A/S, Seven Seas Ireland Ltd., Yakult Honsha Co. Ltd., Nestlé S. A., Arla Foods Inc., General Mills Inc., and Clover Industries.
The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of digestive health drinks and food market. Moreover, the study highlights current market trends and provides forecast from 2021-2027. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.