Published Date: December, 2017
The report on global air freshener market is an in depth analysis of the segments and sub-segments in the air freshener market. The report provides analysis for the global as well as regional markets over the period of 2015 to 2023. According to report the global air freshener market is expected to grow at a CAGR of 3.5% over the forecast period of 2017 - 2023.
Figure 1: Global Air Freshener Market by Value 2017 – 2023
The report on global air freshener market covers Segments such as product, application and type of customer. The product segments include candles, gels, electric air fresheners (plug-in), sprays/aerosols and others. On the basis of application, the global air freshener market is categorized into residential, corporate, cars and others. Furthermore, on the basis of type of customer the air freshener market is segmented as enterprise customers and individual customers.
The report provides regional analysis covering geographies such as North America, Europe, Asia-Pacific, and Rest of the World. In this section the key trends and market size for each geography is provided over the period of 2015 – 2023.
Figure 2: Global Air Freshener Market by Region, CAGR %, 2017-2023
The countries covered in the North America region include the U.S., Canada, and Mexico; while Asia-Pacific includes China, Japan, India, South Korea, Malaysia, and among others. Moreover, Germany, U.K., France, Spain, and Rest of Europe are included in the European region. The U.S. drives the growth in the North America region as it is the largest market in the region. The Asia-pacific region offers a substantial potential for the market growth owing to rapid growth in markets such as India and China. The APAC region is projected to experience a growth at a CAGR of x.x% over the period of 2017 - 2023.
The report provides profiles of the companies in the global air freshener market such as, S.C. Johnson & Son Inc., Reckitt Benckiser Group PLC, Procter & Gamble Company, Newell Brands, Kobayashi Pharmaceutical Co. Ltd., Henkel Ag & Co. Kgaa, Godrej Consumer Products Limited, Farcent Enterprise Co. Ltd, Church & Dwight Co. Inc., and Car-Freshener Corporation.
The report provides deep insights on demand forecasts, market trends and micro and macro indicators. In addition, this report provides insights on the factors that are driving and restraining the global air freshener market. Moreover, IGR-Growth Matrix analysis given in the report brings an insight on the investment areas that existing or new market players can consider.
The report provides insights into the market using analytical tools such as Porter’s five forces analysis and DRO analysis of air freshener market. Moreover, the study highlights current market trends and provides forecast from 2017 to 2023. We also have highlighted future trends in the air freshener market that will impact the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight on the market share of the leading players. Additionally, the analysis highlights rise and fall in the market shares of the key players in the market.
This report will help manufacturers, suppliers and distributors of the air freshener market to understand the present and future trends in this market and formulate their strategies accordingly.
1.1 Report Description
1.2 Research Methods
1.3 Research Approaches
2. Executive Summary
3. Global Air Freshener Market Overview
3.2 Market Dynamics
3.3 Porter’s Five Forces Analysis
3.4 IGR – Growth Matrix Analysis
3.5 Competitive Landscape in the global Air Freshener Market
4. Global Air Freshener Market by Product 2017 - 2023
4.3 Electric Air Fresheners (Plug-In)
5. Global Air Freshener Market by Application 2017 - 2023
6. Global Air Freshener Market by Type of Customer 2017 - 2023
6.1 Enterprise Customers
6.2 Individual Customers
7. Global Air Freshener Market by Regions 2017 - 2023
7.1 North America
7.1.1 North America Air Freshener Market by Product
7.1.2 North America Air Freshener Market by Application
7.1.3 North America Air Freshener Market by Type of Customer
7.1.4 North America Air Freshener Market by Country
7.2.1 Europe Air Freshener Market by Product
7.2.2 Europe Air Freshener Market by Application
7.2.3 Europe Air Freshener Market by Type of Customer
7.2.4 Europe Air Freshener Market by Country
7.3.1 Asia-Pacific Air Freshener Market by Product
7.3.2 Asia-Pacific Air Freshener Market by Application
7.3.3 Asia-Pacific Air Freshener Market by Type of Customer
7.3.4 Asia-Pacific Air Freshener Market by Country
7.4.1 RoW Air Freshener Market by Product
7.4.2 RoW Air Freshener Market by Application
7.4.3 RoW Air Freshener Market by Type of Customer
7.4.4 RoW Air Freshener Market by Sub-region
8. Companies Covered
8.1 S.C. Johnson & Son Inc.
8.2 Reckitt Benckiser Group PLC
8.3 Procter & Gamble Company
8.4 Newell Brands
8.5 Kobayashi Pharmaceutical Co. Ltd.
8.6 Henkel Ag & Co.
8.7 Godrej Consumer Products Limited
8.8 Farcent Enterprise Co. Ltd
8.9 Church & Dwight Co. Inc.
8.10 Car-Freshener Corporation
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