A recent report published by Infinium Global Research on foundation cream market provides an in-depth analysis of segments and sub-segments in the global as well as regional foundation cream market. The study also highlights the impact of drivers, restraints, and macro indicators on the global and regional foundation cream market over the short term as well as long term. The report is a comprehensive presentation of trends, forecast and dollar values of global foundation cream market. According to the report, the global foundation cream market is projected to grow at a CAGR of 5.6% over the forecast period of 2019-2025.
The growing beauty consciousness among the young and middle-class consumers are helping to grow this market. Further, the growing influence of the print and electronic media, who mostly focus on the charming figure as their brand ambassador, which has young and glowing skin, is motivating the young men and women to apply foundation cream for their good look. Foundation cream is liquid or powder-based cream used to cover flaws, to provide uniform color to the complexion of the consumers. Sometimes it is used to alter the natural skin tone and frequently used as a base layer for complex cosmetics products. Besides, it is used as astringent, moisturizer and sunscreen in different countries.
The growing disposable income among the young and middle-class consumers and the growing influence of the cosmetics companies through advertisement are helping to grow the demand of the foundation cream for the commercial and domestic application. Further, the emerging economic opportunities in the developing countries for female population is expected to provide an emerging opportunity for this market. However, the lack of awareness about the skin benefits of different type of foundation cream among the end-users is restricting the growth of this market for the short term. Moreover, the increasing penetration of telemarketing and online marketing is expected to boost the demand for the different type of foundation cream in the developing countries among aspiring consumer.
Geographically, the foundation cream market is segmented into four regions, namely North America, Europe, the Asia-Pacific, and the RoW. North America is the largest player of the foundation cream market, owing to the presence of a large number of the beauty cream companies, who are engaged in the cream business. Further, the presence of a large number of beauty-conscious consumers in this region are helping to grow this market at a significant rate. The Asia-Pacific is the highest growing market, owing to the presence of a large number of the aspiring consumer groups, with continuous increasing paying capacity. Further, the increasing economic opportunities for women consumers in the rural area is helping reach this market at a new height.
The report on global foundation cream market covers segments such as type and distribution channel. On the basis of type, the sub-markets include concealer foundation cream, moisturizing foundation cream, and other types. On the basis of the distribution channel, the sub-markets include retail stores, specialty stores, and online stores.
The report provides profiles of the companies in the market such as Sephora USA, Inc., Oriflame Cosmetics AG, Neutrogena, Lotus Herbals, Amorepacific Corporation, Kao Corporation, Chanel S.A, Shiseido Co., Ltd., Revlon, Inc., and Procter & Gamble.
The report provides deep insights into the demand forecasts, market trends, and micro and macro indicators. In addition, this report provides insights into the factors that are driving and restraining the growth in this market. Moreover, The IGR-Growth Matrix analysis given in the report brings an insight into the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of foundation cream market. Moreover, the study highlights current market trends and provides forecast from 2019-2025. We also have highlighted future trends in the market that will affect the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight into the market share of the leading players.
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